The Story Behind Your Bag

Fashion is changing, and we’re proud to be the ones pushing it forward.

We’ve always believed that a bag is more than just an accessory. It’s a story you carry with you. And now, with the launch of our Digital Product Passport (DPP), you can dive deeper into that story than ever before.

Each O My Bag now comes with its own digital identity, allowing you to explore the journey, craftsmanship, and impact behind your purchase.

Ahead of the rules. Right on time.

A Digital Product Passport is your bag’s digital profile. It gathers essential information about the product in one place: from where it was made and the materials used, to its environmental footprint and care instructions.

This is what future-proof looks like: a bag that’s not just timeless in design, but transparent by design.

By 2027, Digital Product Passports will be mandatory across the fashion industry. We’re not waiting. At O My Bag, we’re proud to be among the first to bring this innovation to life; setting the standard for what fashion should look like tomorrow.

Transparency has always been at the heart of what we do, and the DPP takes that commitment to the next level. In collaboration with Renoon - a platform that verifies sustainability claims within the fashion industry - we’ve mapped every step of our supply chain, verified every impact detail, and prepared our data for the future.

Proof, not promises.

Because this is more than meeting regulations. It’s about telling the story of our products, deepening our connection with our community, and making sustainability data transparent, trustworthy, and engaging.

Timeless design. Transparent story.

Your Digital Product Passport, here’s what’s inside:

• Supply Chain Transparency: A clear view of your bag’s materials and every stage of its journey through production.
  
  
• Certificates & Claims: Verified declarations that support our sustainability standards.
  
  
• Product Facts: Details on the local projects in India we support.
  
  
• Care Instructions: Guidance on maintaining your bag for years to come.
  
  
• CO₂ Impact: A clear view of the climate footprint of your bag.
  
  
• The Makers: Information on the artisans in India who bring our designs to life.
  
  
• Second Chances: Details on our repair and reuse program, so your bag can live many lives.

Access is simple. Each O My Bag features a QR code on the inside label or exterior hangtag. Scan it to instantly unlock your bag’s story on our website, or explore it directly on the product page while browsing online.

Fashion's next chapter starts here.

With the Digital Product Passport, every O My Bag becomes more than a timeless design. It becomes traceable, trustworthy, and a part of fashion’s future.